Description
Specifications
Use Market InSite to find information about...
Source Coverage
Sample Applications
Searching Market InSite

Description

Derived from PROMT^®, the world's most widely-used business information resource since 1973, Market InSite^SM offers researchers a comprehensive and reliable source of global business intelligence for monitoring company activities, the products and technologies they develop, and the markets in which they compete. With its strong focus on industry trends and market opportunities, and diverse perspectives on international commerce, as well as directory information on today's fastest growing companies, Market InSite provides a broad context for understanding the forces that shape the competitive marketplace.

Specifications

Use Market InSite to find information about...

Company directory records typically provide the following information:

Source Coverage

Market InSite features the full text and summaries from nearly 1,000 of the world's most respected trade and business publications, industry newsletters, regional business journals, local and international newspapers, newswires, government publications, and corporate news releases. Also included are summaries of Investext^® international investment and brokerage firm reports, and summaries of company and industry research studies issued by leading market research organizations. Coverage also includes directory information on approximately 140,000 international companies, 95% of which are privately-held. Directory records for the more than 30,000 non-U.S. companies contained in Market InSite are derived from Graham & Whiteside's series of company directories published in the United Kingdom.

Sample Applications

• Determine the impact that green chemistry is having on the chemical catalyst industry worldwide
• Acquire market data on new plastics recycling facilities built in the U.S. last year
• Obtain recent sales and earnings figures from home video game manufacturers
• Locate the latest information on new drugs that are pending FDA approval
• Investigate how the energy needs of the United States during the first decade of the 21st century will differ from those of today
• Explore trade and licensing opportunities in Eastern Europe
• Research the implications of a single currency for the European Community

Searching Market InSite

Easy Search and Advanced Search features are available in Market InSite. Easy Search enables you to search keywords, words appearing anywhere in an article, and a browseable list of topics, and company names. Advanced Search allows you to search specific fields such as article title, company name, product category, business topic, publication name and date, geographical location, etc.

Also featured in Market InSite are Margin Links which help you find related articles - simply by clicking on them! With Margin Links, you can:

• Link from one article to another through a product category, a company name, a business topic, or a geographic location.
• Link from a company name mentioned in an article to the directory record of that company
• Link from a company directory record to articles about the company
• Link from a parent company directory record to a subsidiary directory record
• Link from a directory record to an SIC record describing the industry for that company
• Link from an SIC record to a list of companies in the industry

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